About Us

Next Generation Wireless first started as an Authorized Agent of UScellular back in 2001, with two retail locations in Cedar Falls and Cedar Rapids, Iowa. Since then, we’ve expanded to several locations throughout the United States. Our success is contributed to the hard work and the value we put into our customers and associates. Our associates’ knowledge, passion, and commitment help provide the best experience possible which cultivates long-term customer loyalty. We pride ourselves on respecting others and offering both our customers and associates the support and service they’ve grown to expect. With a kind heart, sense of humor, and a great deal of respect you can accomplish anything.

Meet the Corporate Office

From our Leadership Team to our store managers and associates and customers, our focus is on providing our customers with the best experience possible. Get to know the members of our Leadership Team that help our company provide greater services to our customers.

Bill Bradford Founder and Lead Visionary

Bill Bradford

Founder & Lead Visionary

This Steelers football fan loves spending time with his family at the lake and cheering on the UNI Panthers. Life is all about smiles on faces (which is exactly what happens to this guy when presented with a deliciously prepared, Filet)!
James Rozendaal COO/CFO

James Rozendaal

COO/CFO

When James isn't swooning over his beloved spreadsheets, he's enjoying time with his wife and kids, camping, or watching sports. GO HAWKS!
Alex Haats Systems Administrator

Alex Haats

Systems Administrator

The only thing to do after a hard day's work staring at monitors is to go home and look at a nicer monitor...
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Emilee Nedoba

Marketing Coordinator

I thrive on the opportunity to unleash my creative spirit and tackle challenges daily. My role allows me to blend innovative thinking with problem-solving skills, crafting supportive tools to help my teammates. Beyond the office, I'm fueled by a deep passion for community involvement. Whether it's lending a hand at local events or brainstorming opportunities to support our thriving downtown - I'm dedicated to making a positive impact wherever I go. When the weekend rolls around, you'll often find me gardening, reading, camping, or chasing my kids around with my husband.
Chelsea Sanderman Senior Accountant

Chelsea Sanderman

Senior Accountant

This UNI Grad enjoys spending time with her husband Caleb and their three dogs. When Chelsea isn't working, you will most likely find her outdoors near water, playing pickleball, or reading a book.
Megan Hix HR Specialist

Megan Hix

HR Specialist

Marie Kondo got her big start after learning a thing or two from this organizing pro!
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Megan Doorenbos

HR Generalist

Megan, a Cedar Falls native, enjoys spending time with her family, friends & pups! When she's not working, Megan enjoys volunteering with various organizations, specifically in animal welfare. Megan is passionate about being a voice for dogs and encouraging others around her to adopt or rescue.
Ryan Ericson Director of Sales

Ryan Erickson

Director of Sales

Outside of work, I enjoy spending time with my wife and our two kids. I’m also into DIY home projects—whether it’s building, fixing, or improving things around the house, I love staying hands-on and creative.
Jilian Moyer Accounting Specialist

Jilian Moyer

Accounting Associate

I'm from University Park, Southern Iowa, and at 16, I completed a self-taught College Calculus class 8 weeks ahead of schedule with a perfect score! When I'm not crunching numbers, I love being the pit crew chief for my boyfriend’s motocross racing team.
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Elijah Harter

Sales Trainer

I enjoy watching sports and coaching. With my spouse and now grown children we spend a lot of time outdoors, and especially fishing and camping. Throughout my adventures from college at NDSU to decades of sales and training I have realized that everything around you was impossible, until it was not.
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Adam Kies

Property Manager

A hardworking and fun-loving outdoors enthusiast who enjoys helping others and spending quality time with family. There's nothing better than relaxing around a bonfire with a cold cocktail in hand!

Meet the Area Sales Leaders

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Derek Lindstrom

District Manager, Eastern Iowa

Knowledgeable about all the latest technology - somehow, this man is also in the know about antique automotive tech (like the old Mustang he is restoring)!
Jose Ortiz Illinois Area Sales Leader

Jose Ortiz

District Manager, Illinois North

This man's homemade Pico Salsa game is about as strong as his hair gel. But in all seriousness, if you haven't tried Jose's Pico - you're missing out!
Jeremy Moss Kansas/Missouri Area Sales Leader

Jeremy Moss

District Manager, Kansas + Missouri

Passionate about leadership and developing new leaders with the organization! Loves to spend time with my wife and kids. I enjoy being outdoors hunting, golfing and barbequing, along with watching my favorite sports teams. MIZ!
Headshot of Joel, Area Sales Leader of Washington

Joel Santiago

District Manager, Central WA

Outside of work I love spending quality time with my wife Yuly and our 3 beautiful children. With my children being athletes, it's become a passion of mine to coach them and their teams over the years. It's incredibly rewarding to help young athletes grow both on and off the field. Lastly, I'm also deeply committed to my crypto education community Santiago Academy, where I help others learn about blockchain technology and build confidence through knowledge and connection.
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Blake Stewart

District Manager, Oklahoma

Sales manager by day, speed demon by weekend! When Blake’s not closing deals, you’ll find him under the hood or behind the wheel of a race car, chasing horsepower and perfect lap times. Off the track, he swaps wrenches for watering cans—growing a garden that’s almost as fast as his car. A true gearhead with a green thumb!``
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Phil Seehawer

District Manager, California/Southern OR

When not working to support my teams, my partner and I are working and growing our 13-acre Homestead. If Work and our homestead don't take up all of our time, we like to Fish, Hike, Camp, Kayak, and Explore.

Core Values

choose-positivity-positve-mind-positive-vibes-positivelife-commit-to-a-positive-attitude-and-watch-the-world-around-you-change
expect-excellence-strive-for-the-highest-of-standards-in-order-to-achieve-exceptional-results
commit-to-growth-invest-in-yourself-never-stop-learning-and-growing
embrace-opportunity-take-the-initiative-to-be-a-creative-solution-seeker-any-action-big-or-small-can-make-a-difference
elevate-our-communities-by-giving-back-and-being-involved-we-enrich-the-lives-of-those-around-us
value-team-work-respect-support-and-inspire-eachother-to-achieve-our-goals-while-celebrating-success